FOR THE LOVE
Redbubble is an independent artist marketplace that was making sales, but lacked the brand awareness needed to drive repeat purchase. We worked with their amazing internal team to bring the Redbubble name to the masses of art loving internet goers by focusing our efforts on the current trend defining GenZ.
With our ‘For the Love’ campaign we didn’t just talk to them, we showed up where they were. Highlighting their interests and making our digital storefront about them and not us.
THE ART OF PRIDE
Redbubble’s platform of inclusivity and personal expression is why, unlike most brands, they were already at the center of Pride Month. Being a go to shop for finding LGBTQIA+ art and artists meant we just needed to highlight what was already there.
RESULTS:
9MM Video Completions
67% increase in Brand search on Youtube
